"It's beyond me . . . "
is the reaction to both the absurdity and the wonder of everyday life expressed by Paule Hewlett, the artist behind Beyond Her.
As a lifelong creative professional, Paule has always produced handcrafted items featuring her natural yet contemporary art. Beyond Her was officially launched in 1999 with the Art for Every Day calendar. Since then, the product line has adapted to her forays into different mediums. She currently works in pen and ink, converting her botanical and animal images into silk screens, creating a modern line of quality housewares and fashion accessories. 
Paule and her husband Michael develop, print and fabricate the artisan goods in their studio in a small town in Texas.
It's a true cottage industry! |
The Story of Beyond HerOnce upon a time there was a little girl who stayed slightly confused, and slightly amused, by the way things work. "It's beyond me," she would sigh. Then she would go back to her painting. She thought she would understand more as she got older,
but she actually understood less. At the age where she expected to be truly wise, it seemed like everything was beyond her understanding. So she went back to her paints, where she found everyday objects that were beautiful. And meaningful. In a very simple way. Things started to click. She painted more and analyzed less. It's not that things got any clearer. She simply had a view above and beyond. 
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What does artisan mean?
Beyond Her artisan products are produced in small batches, by hand, which means that there will be variations in texture, color, imprint pressure, etc., particularly from one order to the next. That is the nature of hand-crafted goods.
However, we design everything with quality and durability in mind. The water-based silkscreen ink we use is permanent and heat-set, so it will last through loads of washing and drying.
Our limited editions mean that sometimes we are out of particular product. Do not despair! Chances are, we will have something you'll like just as well the next time you look!
Most Beyond Her products are produced by us, in our shop, but we do sometimes outsource to small local printing, silkscreening or binding shops. Whenever possible, we purchase products made in the USA, from other small business owners, because we love this country and people who are passionate about their products.
However, we design everything with quality and durability in mind. The water-based silkscreen ink we use is permanent and heat-set, so it will last through loads of washing and drying.
Our limited editions mean that sometimes we are out of particular product. Do not despair! Chances are, we will have something you'll like just as well the next time you look!
Most Beyond Her products are produced by us, in our shop, but we do sometimes outsource to small local printing, silkscreening or binding shops. Whenever possible, we purchase products made in the USA, from other small business owners, because we love this country and people who are passionate about their products.
Her favorite color is Green.
Beyond Her is an independent design company, using natural and heritage materials that have stood the test of time. You'll find 100% cotton, cotton canvas, and cotton and rayon jersey among our textiles, and paperstocks with recycled content in our stationery line. Many of our products are designed to replace disposable goods, such as napkins, dish towels and totes.
Our favorite color is green. Although we believe beautiful packaging is part of the experience, we keep our packaging eco-friendly and to a minimum, making it re-usable wherever possible. We use solvent-free, water-based silkscreen inks to hand-screen our textiles -- which is why they have such a soft hand -- and a Canon 9000 inkjet printer with archival ink for many paper goods.
Beyond Her is not about consumption. We believe in creative living and surrounding yourself with beautiful things. Here's to life, above and beyond!
Our favorite color is green. Although we believe beautiful packaging is part of the experience, we keep our packaging eco-friendly and to a minimum, making it re-usable wherever possible. We use solvent-free, water-based silkscreen inks to hand-screen our textiles -- which is why they have such a soft hand -- and a Canon 9000 inkjet printer with archival ink for many paper goods.
Beyond Her is not about consumption. We believe in creative living and surrounding yourself with beautiful things. Here's to life, above and beyond!